Brand Manager-FMCG food brand

Date Posted: 11 days ago
Salary: £35,000 - £50,000 a year

Job Description

  • Exciting Opportunity!!
  • Must be able to travel to Watford 2/3 days per week

About Our Client

My Client based near Watford is a highly successful South Asian food brand that have been leaders in the sector for more than 50 years. They have a significant presence in branded spices, pulses, canned ambient products and speciality Asian ingredients.

Job Description

  • Gaining a thorough understanding of the relevant categories and consumers shopping the categories.

  • Mining internal and market scan data to pull out relevant insights (work with the Category Manager on this)

  • Working with the Chief Commercial Officer in sharpening/crafting the propositions for my clients brands

  • Articulating a vision for the growth of the brands and translating the vision into reality

  • Writing and executing a full mix marketing plan that addresses the communication, packaging, NPD and promotional needs

  • Engaging operationally with a roster of our advertising/PR/Digital agency partners

  • Supporting the sales effort through a hands-on approach to market activation of the brands by conceiving and managing - in store activities, point of sale visibility, events and other below the line marketing

The Successful Applicant

Previous experience of having worked as a Brand Manager

  • Food and beverages experience is essential

  • Strong numerical and communication skills

  • Experience of having worked with retail scan, Kantar, IRI, Dunnhumby data

  • Digital marketing experience - website, digital communication & social media

Must be able to Travel to Watford 2/3 days per week

What's on Offer

Performance linked bonus plan

option to work from home 2/3 days per week

Contact Naomi Brown Quote job ref JN-082021-3561925 Phone number +44 207 269 2158

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