Pardot Specialist

Date Posted: Posted30+ days ago
Salary:
London TW9 1EJ•Remote

Job Description

Who we are: At PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to democratize financial services to ensure that everyone, regardless of background or economic standing, has access to affordable, convenient, and secure products and services to take control of their financial lives. We’re a purpose-driven company, and our beliefs are the foundation of how we conduct business every day. We’re guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Collectively, these values inspire us to work together as One Team with our customers at the center of everything we do, and to take care of ourselves, each other, and the communities in which we live and work. We challenge the status quo, ask questions, and find solutions. Join us as we enable the hopes, dreams, and ambitions of millions of people around the world.

Job Description Summary: Location: London or Remote UK Travel: Main destinations will include San Jose (Global HQ) & Global Hubs: San Jose, New York, London, Singapore. Job Description, T-Profile: Pardot implementation specialist (SME) is responsible for building scalable & highly effective digital marketing campaigns to generate qualified leads, nurture existing leads & help move them seamlessly through the sales funnel with appropriate levels engagement resulting in high conversions.

Job Description:

Fueled by a fundamental belief that having access to financial services creates opportunity, PayPal (Nasdaq: PYPL) is committed to democratizing financial services and empowering people and businesses to join and thrive in the global economy. Our open digital payments platform gives PayPal’s nearly 200 million active account holders the confidence to connect and transact in new and powerful ways, whether they are online, on a mobile device, in an app, or in person. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom, enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies


Every day at PayPal, we are changing the way the world does business by challenging the status quo, innovating and enabling business between millions of people across the globe. What we do at PayPal has never been done before and it has a tremendous impact! We build BIG and NEW products to drive worldwide commerce. Be it the next mobile payments solution, or a high availability money movement platform, we solve problems on a scale you just can't find elsewhere. PayPal continues to push the boundaries of technology by investing in individuals who passionately believe in the potential of innovative technologies that make up a global marketplace


For more information on PayPal, visit https://about.paypal-corp.com. For PYPL financial information, visit https://investor.paypal-corp.com.


Business Title:
Salesforce Pardot SME


Hiring Manager:
Varun Kumar, Sr Director of Engineering, Marketing Technology


Business Context:

Today, PayPal is operating in a more dynamic market, with more capable competitors than ever before. To meet our ambitions for democratizing access to the digital economy and financial services, we need to play our very best game. That’s why PayPal is transforming its business to be more customer centric and global in mindset to solve customer problems. Alongside Sales and Product functions, the Marketing function will be central to this transformation. Its ambition is to create and embed a bold new operating model that will position PayPal to compete and win in the market. It will empower marketers on the frontline and our Marketing function more broadly with the knowledge, skills, platforms and capabilities to do exceptional work.


The Team –
Marketing Technology (aka MarTech):

MarTech team is responsible for the technology & experiences driving PayPal marketing activities touching millions of customers worldwide. Team is on a transformational journey to consolidate disparate tools onto a common marketing platform that can automatically drive intelligent decisions about the next best action for any given customer based on how they interact with PayPal products & services. In order to succeed in this endeavor, we are creating an ecosystem that brings together people, process & platform as one; offering our customers a hyper-personalized experience that is both timely and relevant. The team comprises of highly skilled & experienced technologists who work closely with data scientists & marketers to implementing solutions that drive value for our customers and ultimately to PayPal. For you to succeed on this team it is important to be comfortable working in a multi-functional setup, demonstrate high degree of autonomy, stay curious, willingness to learn & experiment, and help drive best of class engineering practises.


MarTech team is part of the broader Employee Technology & Experiences (ETX) organization at PayPal.


Location:
London or Remote UK

Travel: Main destinations will include San Jose (Global HQ) & Global Hubs: San Jose, New York, London, Singapore.


Job Description, T-Profile:

Pardot implementation specialist (SME) is responsible for building scalable & highly effective digital marketing campaigns to generate qualified leads, nurture existing leads & help move them seamlessly through the sales funnel with appropriate levels engagement resulting in high conversions.


Depth Type: Deep

  • Deep hands-on experience in building B2B marketing programs using Pardot to help drive highly qualified leads into the sales funnel.

  • Intimately familiar with Pardot lead qualification process (grading & scoring).

  • Account-based marketing knowledge

  • Excellent understanding of Engagement studio in setting up lead nurturing programs.

  • Good knowledge of setting up & managing Salesforce & Pardot connectors.

  • Well versed in best practises for administering Pardot ecosystem.

  • Agile mindset and strong business acumen to help drive conversions.

Breadth Type: Narrow

  • Working knowledge of SFMC will be a plus.

  • Technology architecture & development.


Education &
Experience required:

  • Pardot specialist certifications

  • Innovation, Design or Product management degree with some Computer engineering education / certifications / experience.

  • Multiple year experience in delivering engineering focused products in Agile and Lean environment.

  • Essential experience in managing multiple small/medium workstreams in parallel.

  • Digital marketing experiences a big plus


Key Stakeholders & Relationships
:

  • Global Go To Market & Global Marketing, Growth, Channel Planners, Paypal.com, Creative Lab

  • Dev Teams, Campaign Delivery Experts, Process Design Devs, Enablement Pods

  • Agencies & Partners: Multiple


PayPal
Behaviours:

  • Deliver Stand out Results – develops decisive strategies that deliver tangible results

  • Execute Well – focuses the business area on strategic priorities; operates clear, simple systems

  • Compete to Win – identifies consumer and competitor focussed business opportunities

  • Innovate – leads effectively in a dynamic, fast-changing environment, challenges convention

  • Enable and Grow Talent – builds capability and a succession pipeline

  • Lead Completely – contributes to the business leadership agenda; sets business area vision

  • Navigate the Matrix – organisational awareness, engages widely with peers and seniors across PayPal


What we offer?

  • Be a part of a dynamic company helping shape the commerce landscape

  • Concrete experience with strategic thinking and on-the-ground drive and execution

  • Future career opportunities with international exposure via PayPal’s network of global locations

  • A supportive environment that allows our employees to thrive and learn


Interested?

From the moment that you join our team we aspire to make your employment experience an outstanding and engaging one. We are passionate and proud of our company. It is this vigor and attitude that helps us execute well, every day. If you are enthusiastic and thrive in a collaborative and friendly environment then we invite you to learn more, explore opportunities, and discover a place for you.

For more than 20 years, PayPal has remained at the forefront of the digital payment revolution. By leveraging technology to make financial services and commerce more convenient, affordable, and secure, our open digital payments platform gives PayPal’s 400 million active account holders the confidence to connect and transact in new and powerful ways. Through a combination of technological innovation and strategic partnerships, PayPal creates better ways to manage and move money, and offers choice and flexibility when sending payments, paying, or getting paid. Available in more than 200 markets around the world, the PayPal platform, including Braintree, Venmo and Xoom, enables consumers and merchants to receive money in more than 100 currencies, withdraw funds in 56 currencies and hold balances in their PayPal accounts in 25 currencies.

PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities.

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Job Detail

  • Job Id
    30a810279b7d9f95
  • Location
    London TW9 1EJ•Remote
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

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