Assistant Brand Manager Cider(incAspall)

Date Posted: 13 days ago

Job Description

Date: Sep 20, 2021 Location: London, GB Company: MolsonCoors_UK Requisition ID: 18001 Why You Should Join Us For over two centuries Molson Coors has been brewing beverages that unite people for all of life’s moments. We produce some of the most beloved and iconic beer brands ever made. While the company’s history is rooted in beer, we offer a modern portfolio that expands beyond the beer aisle. Our growing beverage portfolio in the UK & Ireland includes Pravha, Staropramen, Blue Moon, Rekorderlig, Aspall Cyder alongside popular favourites Coors Light, Carling - the UK’s number one selling lager, and the UK’s number one selling cask ale - Doom Bar. We’re looking to recruit Assistant Brand Manager – Aspall
Your Purpose This is an exciting time to join the Aspall team where you’ll have the chance to be involved in large media campaigns for a super premium brand. Working on a brand that is going from strength to strength, you will play a key role in upholding its premium credentials and supporting its growth through brand activations, innovation projects and new advertising campaigns. Working with the Aspall Brand Manager, you’ll support in the delivery of the annual brand plan across the full marketing mix to a consistent, high standard and take the lead in running your own projects. Together, you will run the entire Aspall UK marketing operation responsible for delivering brilliant consumer and customer plans to drive brand performance. This includes working on NPD, new advertising campaigns, brand events, POS , digital marketing and continually looking for opportunities to drive brand performance. This is a dynamic marketing role with the opportunity to be creative, take on high levels of responsibility and work on projects that are grounded in consumer insight and trends. You will take the lead on NPD projects, social, events and other BTL approaches whilst supporting the Brand Manager on other projects. About you:
  • You’re passionate about people and creating memorable brand experiences for our consumers, keeping the consumer at the heart of all decisions
  • Experience as Assistant Brand Manager or similar marketing role
  • Proven project management and analytical skills
  • Team player, able to form strong relationships with internal and external stakeholders and confidence to work in virtual teams
  • ‘Can do’ attitude and high bias for action
  • You take accountability and initiative to drive Aspall’s brand ambition, seeking out new growth opportunities
  • This role will offer you a lot of autonomy, you will have the space to can manage your own workload and take your own initiative with decisions so organisation and clarity is key
  • You can think creatively in order to keep up with an ambitious brand and can work your way through ambiguity
  • You’re not afraid to challenge the status quo and step up to new challenges
  • Data is king in brand management to ground your decisions in consumer insight or facts and optimise brand performance. You will be comfortable working with data and research and have experience with IRI/ Nielsen or willing to learn
  • Passionate about continually learning and developing with an ambitious mindset
  • Above all, we want you to be you. We’re a business which thrives off individuality and we’ll be looking for you to bring your authentic self to work.

About Us We’re one of the UK’s Most Attractive Employers winning the Top Employer award for the last 8 years. Flexible work programmes to ensure a work life balance is maintained such as our market leading Moments That Matter for significant moments in your life. Commitment to the physical and mental wellbeing of all our people. We are proud to have been awarded Gold in Mind’s Workplace Wellbeing Awards. We’re committed to raising industry standards and leaving a positive imprint on our employees, consumers, communities and the environment which is reflected in Our Beer Print and our 2025 sustainability targets.

Job Posting Grade: 9
At Molson Coors we seek diversity. Differing perspectives lead to challenging the expected, which keeps new ideas bubbling up. We’re an equal opportunity employer and invite applications from candidates from all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic. We take pride in celebrating our unique brew.

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